Proper Insurance

Get Friendly, Local Insurance Guidance in North Florida

Discover real peace of mind with personalized coverage from North Florida’s neighborly, independent insurance agency—offering honest quotes, trusted advice, and service that feels personal every step.

Personalized Insurance,
Simplified for Florida


Choosing insurance shouldn’t feel confusing or impersonal. If you’ve ever felt lost in paperwork, overwhelmed by options, or worried you’re just another number, you’re not alone. At Proper Insurance Advisors, you’ll work directly with local, licensed agents—real people who know insurance and take the time to understand your needs. Our independent status means we can compare policies from leading carriers, offering you the best coverage and value without the corporate runaround.

Save Money, Stress Less, and Feel Confident About Your Coverage

Choosing insurance is about more than just a policy—it’s about confidence, clarity, and knowing you have a partner who’s truly on your side. With Proper Insurance Advisors guiding you, these benefits help make your next step simple:

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One-on-One Guidance

You’ll always talk to a familiar face who listens and tailors advice to your situation, removing confusion and making sure you feel supported at every turn.

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Better Rates, More Choices

Comparing quotes from 20+ top carriers means you don’t have to settle—get the best value without the extra effort.

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“White Glove” Service

We handle the paperwork, explain your coverage in plain English, and keep things moving so you can focus on what matters.

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Local Trust, Real People

With an office in a historic Tallahassee bank building and deep roots in the community, we’re neighbors who take your protection personally.

Trusted by
Families and Businesses Across North Florida


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Amazing company to work with! They will help you with all of your insurance needs with care and quality. Customer service is clearly a top priority for Proper insurance advisors, and it shows in every interaction you have with them.

Courtney and Amy are ROCKSTARS and do insurance the Proper way! Highly recommend! Saved me $100 a month on my auto policy!

Paul was so helpful in finding RV Insurance for my husband and I. We bought an RV out of State and Paul made the process seamless. I'll be getting a quote for our three vehicles soon as well.

The team at Proper Insurance Advisors has been incredible to work with. They took the time to explain all of my options, answered every question I had, and made the entire process smooth and stress-free. Their professionalism, responsiveness, and attention to detail really set them apart. Highly recommend them to anyone looking for reliable and knowledgeable insurance guidance!

Agent was very helpful in writing two Insurance policies for me. Always prompt in returning e-mails and phone calls and was very polite and knowledgeable. Great Experience!

Very impressed with Courtney Ashburn's professionalism and knowledge to help me secure an Insurance Policy for My Rental Property with Better Coverage and a Lower Premium. I Highly Recommend Proper Insurance Advisors!

My husband and I have received excellent service from Amy with Proper Insurance Advisors. She has been patient and thorough in searching for the best rates and coverage to meet our needs and is responsive when we have left messages. I highly recommend the company/agent.

Very impressed with Courtney Ashburn's professionalism and knowledge to help me secure an Insurance Policy for My Rental Property with Better Coverage and a Lower Premium. I Highly Recommend Proper Insurance Advisors!

Great insurance company and staff.

Coverage for
Every Part of Your Life and Business

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Auto Insurance

Protect your car and your budget with coverage that fits how—and where—you drive.

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Umbrella & Speciality Vehicles Insurance

Add extra peace of mind with umbrella liability and specialty vehicles coverage built for Florida living.

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Homeowners Insurance

From hurricanes to everyday risks, our team makes protecting your home in Florida simple and affordable.

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Renters, Condo & Landlord Insurance

Solutions for renters, condo owners, and landlords—protection for every address and scenario.

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Business Insurance

Shield your business from uncertainty with tailored policies for Florida entrepreneurs and owners.

Insights & Resources 
for Florida Policyholders

Stay informed with helpful tips, updates, and straightforward insurance guidance from our “Insurance Nerd” blog.

Get the Answers
You Need and Coverage You Trust

Finding the right insurance shouldn’t be overwhelming or expensive. People across Tallahassee and the Florida Panhandle choose Proper Insurance Advisors for one-on-one service, honest quotes, and a neighborly approach that puts your needs first.


Let’s make your next insurance decision the easiest one yet.